There has been some suggestion that in my recent blog post on a dead possum I was too hard on the ABC. Gavin and others have suggested there are bigger issues and that it doesn’t matter that sometimes some journalists get it wrong.
I disagree.
It’s my experience that it is common practice for many environmental reporters to just repeat the content of media releases and briefings from activists, particularly when the perceived villain is a miner, logger or irrigator. The story is set up for them … and they run with it.
Indeed I see significant problems with how the mainstream media reports on environmental issues and I believe there is a need for much more accountability.
I’m not sure we can properly address the many pressing environmental issues out there if journalists keep responding to activist campaigning rather than making their own minds up about what does and doesn’t need to be reported.
Then there is the human dimension of the misreporting.
There is a guy, Richard Ness, who sometimes reads this blog, and who is currently on trial in Indonesia probably because some local environmental activists thought they could create the perception of an environmental disaster. They probably assumed, given the way the media tends to work when it comes to environmental issue, that their fabrication would quickly become a news story. All they had to do was grab a few props (in this case babies with skin problems) and make a few accusations.
Indeed while the evidence doesn’t stack up, BBC Online continues to report the story including more comment from the activists who should by now be dismissed as scoundrels. Meanwhile, Richard Ness faces the prospect of 10 years in jail for something that never happened.



Jennifer Marohasy BSc PhD has worked in industry and government. She is currently researching a novel technique for long-range weather forecasting funded by the B. Macfie Family Foundation.